Strauss Zelnick, CEO of Take-Two Interactive, recently shed light on the company's strategy regarding the release of games across various platforms, with a particular focus on the much-anticipated Grand Theft Auto VI. Zelnick revealed that the decision to delay the PC release of GTA 6 could lead to a significant revenue loss of around 40%, which is typically generated from PC sales. Despite this, Take-Two Interactive remains committed to a staggered release schedule, opting not to launch the game simultaneously on all platforms.
This approach is consistent with the historical release pattern of the GTA series, where the PC version often follows after the console releases. This delay can be attributed, in part, to Rockstar Games' complex relationship with the modding community. It's important to note that this decision isn't influenced by the sales performance of the PlayStation 5 and Xbox Series consoles, which have not been declining. As such, GTA 6 will continue the tradition of delayed PC releases, and it won't be breaking this established pattern.
Assuming GTA 6 adheres to its projected fall 2025 release date, PC enthusiasts might have to wait until 2026 to dive into the game. The anticipation surrounding GTA 6 extends beyond Take-Two Interactive, with the game's first teaser setting new records on YouTube. The gaming industry is buzzing with expectations that GTA 6 could be the first title to break the $100 price barrier, a move that could set a new standard and have ripple effects across the industry, benefiting other companies and studios.