Ubisoft is currently exploring the establishment of a new company aimed at attracting investors, with a focus on selling key franchises like Assassin's Creed. According to Bloomberg, the gaming giant is considering selling a stake in this new entity and has initiated discussions with potential investors, including Tencent and various international and French funds. The anticipated market value of this new company is projected to surpass Ubisoft's current market capitalization of $1.8 billion.
However, the plan remains in the discussion phase, and Ubisoft might opt to abandon it. The decision hinges significantly on the performance of the upcoming release, Assassin's Creed Shadows, which Ubisoft is counting on heavily. The company has reported that pre-orders for the game are progressing well.
This development comes amidst controversy surrounding Assassin's Creed Shadows in Japan. Takeshi Nagase, a member of both the Kobe City Council and the Hyogo Prefectural Assembly, has voiced strong objections to Ubisoft's depiction of religious themes in the game. Nagase finds it offensive that the protagonist in Shadows can engage in combat with monks at temples or shoot arrows at these sacred places. Furthermore, he criticizes the portrayal of the renowned Engyō-ji temple in Himeji, where the character Yasuke is shown entering with dirty shoes and destroying a sacred mirror within the temple.